ROMAN

A Digital Health
Clinic For Men.

Roman is a direct-to- consumer vertically integrated pharmacy that
addresses the most challenging men’s health issue: ED. For 30 years, brands have been skirting the real issues men face surrounding ED. Roman solved the biggest problem guys face: privacy, and candor.

We we tasked with building a brand with the authority, and personality to have a real conversation with men about ED, drive subscriptions through an integrated content strategy, and creating a brand platform that can grow over the coming years.

Branding | OOH | Packaging | Content

RESULTS

10x

Exceeded KPI for subscriptions in first 4 months

1M

Erections facilitated nationwide

750%

Increase in revenue in 2018 vs 2017

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